In Portugal, social media influencers are experiencing a decline in value. As the number of influencers grows, the saturation in the market has led to decreased effectiveness of influencer marketing. Companies are finding it harder to differentiate between genuine content creators and those simply chasing the popularity trend. Moreover, consumers are becoming more skeptical of sponsored content, questioning its authenticity. This shift has resulted in diminishing returns for both influencers and brands, highlighting the need for new approaches in the digital marketing sphere.

Find UGC Creator in Portugal

Brands in Portugal are shifting their focus from influencers to UGC creators due to increased effectiveness. While influencers once dominated brand collaborations, UGC creators have become the preferred choice as they generate authentic and relatable content. UGC creators connect better with audiences, resulting in higher engagement rates and better brand credibility. Additionally, UGC creators are often more cost-effective for brands, offering a wider range of creative possibilities and a more personalized touch.

Hire UGC Creator in Portugal

Brands in Portugal can easily find UGC creators by posting jobs on our platform, allowing them to connect and collaborate with talented individuals. Likewise, creators can find exciting job opportunities by browsing through the various listings on our platform.